Sell your fashion where independent fashion matters.
Werop is the European marketplace, based in Spain, that brings together independent brands and designers from Spain, France, Germany, Italy, the Netherlands, Belgium, Austria and Portugal. Open your shop for free, upload your catalogue and sell with secure payments — and let your customers try on your garments with Chulair's AI before they buy.
Open your shop for free →No monthly fees · Just a 12% commission per sale · Sign up in minutes
Everything you need to sell online
Free sign-up, no fees
Creating your shop and publishing your catalogue costs nothing. You only pay a 12% commission when you sell.
Direct payouts with Stripe
Connect your account in two clicks and receive the amount of each sale directly in your bank, with no middlemen.
A complete seller dashboard
Catalogue with sizes and stock, orders with shipment tracking, discount coupons and visitor analytics.
Your catalogue, powered by AI
When you upload a photo, the AI fills in the garment type, colour and attributes for you — publishing takes seconds.
Virtual fitting room with Chulair
Your garments appear in the Chulair app and its users can try them on virtually before buying.
Real-time notifications
Hear about every new order instantly and manage shipping with a tracking number for your customer.
How it works
Create your shop
Sign up with your Google account and fill in your brand details. Signing up is free.
Upload your garments
Photos, price, sizes and stock. The AI gives you a hand with each garment's attributes.
Receive orders
We notify you in real time. Pack the parcel and register the shipment with its tracking.
Get paid for your sales
The money reaches your account via Stripe, with the commission already deducted. No surprises.
Your garments, in Chulair's fitting room
Chulair is the AI fashion app where people try on clothes virtually. Every garment you publish on Werop can appear in Chulair: its users try it on with a photo and buy with confidence. It's a shop window and a fitting room at once — without you doing a thing.
Frequently asked questions
How much does it cost to sell on Werop?
Signing up and listing your catalogue are free and there are no monthly fees. Werop only charges a 12% commission on each sale.
How and when do I get paid for my sales?
Payments are processed with Stripe. You connect your account from the dashboard and the amount of each sale (minus the commission) is transferred directly to your bank account.
What is Chulair's virtual fitting room?
Chulair is an AI fashion app that lets people try on clothes virtually. Garments published on Werop appear in Chulair and its users can try them on before buying.
What can I sell on Werop?
New clothing, footwear and accessories from your own brand or shop. Werop is a marketplace for independent fashion: second-hand clothing is not accepted.
Which countries can I sell from?
From Spain, France, Germany, Italy, the Netherlands, Belgium, Austria and Portugal. The catalogue is shared: shoppers in those eight countries, and also in Luxembourg and Ireland, will see your garments and be able to buy them. Outside that list there is, for now, a waiting list. What we ask of a shop in each country is in the frequently asked questions.
More information for sellers
Publish your catalogue in an afternoon →
A step-by-step guide to the dashboard: sign-up, approval, Stripe, AI photos, sizes, stock and your first order.
Commissions compared →
What it really costs to sell fashion on Amazon, Zalando, Miravia, ABOUT YOU or Etsy compared with Werop's flat 12%.
The big fashion marketplaces →
Amazon, Zalando, El Corte Inglés, Miravia and ABOUT YOU: what they ask of you to get in, which returns they require and when you get paid.
Shipping costs: what you pay →
The shopper pays a rate by zone, you cover the rest up to the real cost, and Werop makes nothing on shipping. Compared with shipping on your own.
Frequently asked questions →
Payouts, tax, shipping, returns, photos, sizes and what happens until launch.
Where to sell your clothes online →
Etsy, Vinted, a Shopify store, Instagram or Werop: what each option costs and which brand it suits.
Guides for fashion brands →
Mandatory fibre-composition labelling, how to photograph clothes with your phone and more, without the filler.
Join before launch
We are onboarding shops right now: get your catalogue ready and sell from day one.
Open your shop for free →